International fashion and sportswear brand, PUMA has terminated its agreement with Nigeria following the recent embarrassment that occurred in the ongoing Tokyo 2020 olympics..
Edujandon.com recalls that Nigeria trended for the wrong reasons after an athlete, Chukwuebuka Enekwechi posted a video of himself washing his Olympic Jersey along with a caption “When you made the olympic finals but have only one Jersey” on instagram..
The post trended on social media with many Nigerians asking why an athlete will be given only one jersey.
On Wednesday afternoon, Kaduna central senator, Shehu Sani disclosed that PUMA had offered Nigeria free Olympic kits but Nigerian officials rejected the offer.
Edujandon.com gathered that the Athletic Federation of Nigeria signed a controversial $2.7m deal with Puma on July 2019 in Qatar.
The deal created heavy crisis within the athletics body splitting it into two factions. The deal was to expire by 2022 and it was signed by Gusau Ibrahim, leader of the AFN.
The contract stipulated that PUMA will supply kits and outfits to Nigeria’s Athletics team for 4 years at no expense.
The contract also offered $15,000 to Gold Medalists, $5,000 to silver medalists and $3000 to bronze medalists.
PUMA terminated the contract in a letter ON August 4, 2021 signed by Edlheimb Manuel, the brand’s director. According to the letter, the deal was terminated because Nigerian athletes did not wear the kits at the ongoing Tokyo olympics.
“We are referring to the licensing and sponsoring agreement signed between our company and your federation.”
“As a direct consequence of the recent developments, particularly at the Tokyo Olympic Games 2020 and pursuant to clauses 9.2 and 7.3 of the Agreement, we hereby terminate the Agreement with immediate effect.”
“PUMA especially declares to be discharged from any or all obligations towards all stakeholders involved and reserves all rights against these entities and individuals”, the letter read in part.
The 2020 Tokyo Olympics would have been the best avenue for Sunday Dare to sell himself well to Nigerians but the man thought he is in APC where administrative failure is rewarded. Mark this: they will use his flaws to enslave him in the party and cage his brain.— FS Yusuf (@FS_Yusuf_) August 4, 2021
Nigeria is actually shameless , it didn't even start with Sunday Dare , look at other African trophies and look at Nigeria own. South Africa and Tanzania second league trophy and Nigeria premier league trophy. Who cursed us— Igbo-Fulani girl🍥🇳🇬 (@FulaniIgbo) August 5, 2021
Arin pere burna @Gidi_Traffic pic.twitter.com/Dt9eqn2VaK
Sunday Dare is a disgrace! pic.twitter.com/KXEL6l7WjP— Mindset🗝️ (@Mindset_tweet) August 4, 2021
Minister of sports, Sunday Dare is the most incompetent sport minister we have ever had. The most useless sport minister. The idiot stopped athletes from wearing puma sport wear because he didn’t endorse the president that secured the deal. What a disgrace.— Emma ik Umeh (Tcee )🇳🇬 (@emmaikumeh) August 4, 2021
No country rewards administrative failure like Nigeria.— William (@_SirWilliam_) August 4, 2021
That's why Sunday Dare can openly campaign to be the next Governor of Oyo State..
If the Athletes that represented Nigeria switch Nationality, nobody should complain, Nigeria failed them.
The missing link on Sunday Dare’s anyhowness towards the athletes is because there was no Northern Athlete,so there was(is) nothing at stake. You can come at me for sticking in this thought but you should never deny the FACT that Northern Privilege exists in Nigeria.— theonly1acre (@theonly1acre) August 4, 2021
On Twitter Spaces,a speaker mentioned how when he was a Student in Egypt, officials in the Nigerian embassy trivialized issues when Southerners needed assistance but when the Northern Students had same, they had the officials running helter skelter to resolve the issues.— theonly1acre (@theonly1acre) August 4, 2021
Odunayo Adekuoroye has been crying all day after losing out on her opening match this morning.— POOJA… (@PoojaMedia) August 4, 2021
He took the call from the GO of MFM, Dr. Olukoya to calm her down with her coach.
Interesting, minister of sports, Sunday Dare didn’t leave her side consoling her all day. 😭
Sunday Dare has no idea what a Sports minister does.— Mindset🗝️ (@Mindset_tweet) August 4, 2021
He is as Clueless as this Administration. pic.twitter.com/AgvEgzjoNm
The Minister of Sports Sunday Dare gave Ese Brume $7,500 for her medal. This is a fraction of what PUMA would have given her for her podium finish if she wore PUMA branded Nigerian Kits.— Shego's Place (@SegunOyelakin1) August 4, 2021
This is a bribe! pic.twitter.com/MNTAj8qpgS
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